Joelle Ferrar

I’ve always believed that photography is more than just capturing images—it’s about telling stories, preserving moments, and evoking emotions. Born and raised in Gibraltar and my journey as a photographer began in 2016. 

In 2018, I took the decisive step to turn my passion into a career. I earned my degree in photography, which gave me both the technical skills and the creative confidence to pursue my dream professionally. Studying photography was not just about learning how to use a camera or work with lighting—it was about understanding how to communicate through images.

Though I experiment with different genres, it's mainly fashion that truly captures my imagination. Fashion to me is an art form that combines style, design, and personal expression. It allows me to work with creative minds, collaborate with designers, models, and stylists, and bring to life concepts that exist only in the imagination.